What's the challenge?
Less than a third of us get enough physical activity every day. At VicHealth, we know how valuable sport is to get us moving toward better health and wellbeing.
This is why VicHealth is providing funding through the Innovation Challenge: Sport to get more Victorians off the couch and playing more sport more often, with a focus on those with low physical activity levels.
VicHealth is helping sporting bodies in partnership with innovators to test new ideas, concepts and innovations that tackle obstacles often blocking people from playing sport. This time around there are three key focus areas for the Challenge:
1. More flexible and fun sport
It can be tricky fitting sport into our busy lifestyles and not everyone wants to compete at a club. Can sports become more fun and flexible for people? For example: casual sport-based fitness activities for the time poor or more fun, less competitive versions of sport for people looking to socialise with friends.
2. More places to play
Sometimes people want to play but have nowhere to go. Can you find new places to play sport or change the way sporting venues are used in the community? For example: developing modified sport offerings for parks or beaches as well as improving access to existing sport venues via technological solutions or creative use of existing space to get more people playing.
3. More sport for everyone
It’s often our groups experiencing higher levels of disadvantage who find themselves sitting on the sidelines. Can sport become an easy option for them to get them playing? For example: engaging new partners to create more welcoming environments at clubs or taking sport to community groups to improve opportunities to play.
What is on offer?
The most promising ideas will share in a total funding pool of up to $450,000 to test new ideas and make a real impact over an 18 month project timeline.
Funding amounts for Challenge vary between $60,000 to $120,000, based on project needs and context.
Expert support is also provided to help project groups obtain market insights and to develop key business strategies, particularly to unlock the longer-term sustainability of projects.
In addition, all project groups will be involved in regular sharing sessions to increase network support.
Who can get involved?
We are inviting sporting bodies from across the sport sector to rise to the Challenge.
Examples of organisations eligible for funding include; national sporting organisations, state sporting associations, disability state sporting bodies, regional sporting assemblies, local sporting clubs/associations, elite sporting teams; as well as Victorian local councils.
VicHealth will also accept submissions from a sporting body working in partnership with an innovator. You're an innovator if you like challenging the status quo and taking action when you see an opportunity emerge. You might be a social entrepreneur, a community organisation, a private provider or a digital expert.
Please note that we only accept submissions from sporting bodies directly. However we will accept submissions from a sporting body working in partnership with an innovator.
What will VicHealth not fund?
VicHealth will not fund the following:
- a sporting organisation who has not acquitted all requirements of any previous grants awarded under VicHealth funding (to the satisfaction of VicHealth)
- a sporting organisation who will not commit to achieving and/or maintaining a minimum of 40% female representation on their sporting organisation’s Board by July 2019 (applies to SSAs, NSOs, RSAs and elite sporting teams only)
- a sporting organisation where the program/activity involves striking or kicking another individual with intent to injure and the head is target. We will not support a program/activity that directly feeds into a participation pathway where the intention is to deliberately injure or inflict harm on another individual.
- activities delivered outside of Victoria
- programs delivered in schools during school hours, including those funded through the Australian Sports Commission’s Sporting Schools. Promotional activities in schools to engage young people may be included as part of a marketing strategy, however the actual program delivery must be outside of school hours.
When do I submit my video pitch?
VicHealth will accept submissions between Tuesday 3 April 2018 to Friday 4 May 2018 until 3pm Eastern Standard Time.
Our learnings so far
Since 2014-15, VicHealth has launched five rounds of Challenge funding, supporting 29 pilot projects and gaining lots of valuable insights along the way.
Our evaluations so far have identified a number of critical learnings to help current and future projects seeking to achieve market success.