Updates from our Healthy Eating (Seed) Innovation Challenge winners.
3000acres
New Fenwick Street community garden
3000acres have been lucky enough to receive a large privately owned site in Kew, donated to set up a new temporary community garden. The 3000acres team will be helping those who are interested in getting involved form a community of growers and get this garden up and running.
So, if you are itching to grow some veggies this spring, but don’t have the space, why not join up?
3000acres toolkit
The 3000acres team has been working away to create a toolkit that will make it easier for people and groups to unlock around the city land and create food growing projects. The document provides hints, templates, advice and contacts that you will need to get the basic necessities like insurance, lease agreements and planning permits for your garden.
We finally have a working document ready to test, so if you are interested in reading through it and providing us with feedback please get in touch by emailing us at [email protected].
3000acres meet ups - 3rd Tuesday of every month
Come down to Shebeen at 6pm to say hello, have a beer, hear a 3000acres update and brainstorm ideas for our current projects.
Open Food Network
Open Food Network attracted 398 supporters to raise $35,877 in their recent crowd-funding campaign. Money raised will go towards preparing for an Australia-wide launch of the local food marketplace in March 2015.
Raising the profile
The campaign received good international coverage in environmental and “sharing economy” magazines, as well as Australian coverage in the rural press and foodie blogosphere.
Highlights included:
- "If it gets the traction it deserves, it could help to turn the food system on its head" – Treehugger
- "There are a lot of these kinda ideas out there. They’ve all got their hearts in the right place. But we reckon THIS ONE has not only legs, but some seriously amazing potential" – Milkwood Permaculture
- "Tapped into a growing uneasiness of the concentration of power in the supermarket sector" – Stock and Land "A quiet revolution to re-connect public with produce" – ABC Mildura
Getting around
Kicking off at the Big Ideas Local Food Jam, hosted by the City of Melbourne, the campaign trail continued onto Sydney to talk with folks from Youth Food Movement, Australian Food Sovereignty Alliance, Milkwood Permaculture and Transition Sydney, before venturing to Brisbane to launch at a great event put on by Food Connect Brisbane and Regen Ag. Kirsten ran workshops in Tasmania and presented to international development stakeholders at an Oxfam event. The campaign finished with a bang at a “Pecha Kucha” event with inspirational speakers across Melbourne’s food system!
Proof is in the pudding
The campaign enabled the testing of communications with different stakeholders, in particularly some early service offerings. The "showcase hub" offers have been taken up by Melbourne Farmer's Markets and Earth and Sky Organics. The group offer has been taken up by Mount Alexander Sustainability Group. High level offers have been snapped up post crowd-funding by Wyndham City Council, Bondi Food Collective and Trentham Food Hub.
Thirty-four farmers put their hands up for profiles and another fourteen for their own online stores. This exercise confirmed assumptions about early adopters. Early adopter farmers tend to be those already selling direct (e.g. through farmer's markets). The early adopter hubs and groups are from Central Victoria (with its high proportion of small farmers), the organics industry, and existing farmer’s markets. The next trial phase will focus on not only refining the offering for these groups, but with a keen eye on who’s next.
Follow Open Food Network's progress
Check out latest developments and sign up to find out how you can get involved at openfoodnetwork.org.au